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SARAH NEWCOMB News & Analysis

This is your brain on uncertainty
Personal Finance
This is your brain on uncertainty
How to keep your (investment) cool when the future remains unclear, writes Morningstar behavioral economist Sarah Newcomb.
Sarah Newcomb, Ph.D | 04 November 2020
How stories drive financial behaviour—and what to do about it
Personal Finance
How stories drive financial behaviour—and what to do about it
Reaching financial prosperity can start by becoming the hero of your own financial narrative.  
Sarah Newcomb, Ph.D | 17 September 2020
5 vital signs to check your financial independence
Personal Finance
5 vital signs to check your financial independence
Clear metrics toward financial independence can help you make better financial decisions
Sarah Newcomb, Ph.D | 23 January 2020
Why investment goals are more useful than benchmarks
Personal Finance
Why investment goals are more useful than benchmarks
Using benchmarks are an ineffective way to track your portfolio performance unless your entire approach is built around indexes, writes Morningstar's...
Sarah Newcomb, Ph.D | 09 December 2019
A simple plan for financial independence
Personal Finance
A simple plan for financial independence
Examining personal finance through the lens of economics yields a nifty road map for accumulating wealth.
Sarah Newcomb, Ph.D | 08 November 2019
Smart shortcuts: What to do with 'found' money
Personal Finance
Smart shortcuts: What to do with 'found' money
Investing just a few seconds of effort to mentally reassign money to a different purpose can lead to healthier financial decisions.
Sarah Newcomb, Ph.D | 06 November 2019
What you need to know to invest
Personal Finance
What you need to know to invest
Understanding risk and how it relates to three different ways to grow your money is key.
Sarah Newcomb, Ph.D | 22 October 2019
Smart shortcuts: Is the market due for a downturn?
Personal Finance
Smart shortcuts: Is the market due for a downturn?
A lot of investors are succumbing to a phenomenon known as the Gambler's Fallacy, as explained by Morningstar's behavioural economist Sarah Newcomb.
Sarah Newcomb, Ph.D | 09 October 2019
One simple trick that will help you invest better
Personal Finance
One simple trick that will help you invest better
Here’s how you can use the laws of psychological distance to your advantage.
Sarah Newcomb, Ph.D | 26 September 2019
Smart shortcuts: the present bias booby trap
Personal Finance
Smart shortcuts: the present bias booby trap
You're not irrational. Your mental math is skewed.
Sarah Newcomb, Ph.D | 19 September 2019